EDM ARMY — Your Sound, Amplified
EDM ARMY is a full-service marketing agency specializing in the promotion of electronic music artists. We work with emerging and established talent to build visibility, grow fanbases, and elevate brands across the digital landscape. From streaming platforms to social media and press coverage, our strategies are built to deliver real results in a fast-moving industry.
We believe that great music deserves to be heard—and that no artist should be left behind due to a lack of exposure. That’s why we’re here: to bring your music to the forefront and help you connect with the audiences who are ready to listen.
Our Mission
To empower electronic music artists through strategic, data-driven marketing and personalized promotional campaigns that drive growth, visibility, and long-term career success.
Our Vision
To become the leading marketing agency in the global electronic music scene by fostering authentic artist development and reshaping how EDM is discovered, shared, and celebrated worldwide.
What We Do
At EDM ARMY, we create tailored marketing campaigns that reflect each artist’s unique sound and goals. We combine deep knowledge of the electronic music space with a results-focused approach to digital growth.
Music Promotion
Spotify Marketing: Playlist pitching, algorithmic growth, listener targeting
SoundCloud Campaigns: Network reposts, profile optimization, play growth
Social Media Marketing
Instagram Strategy: Growth planning, content calendars, story and reel optimization
Brand Development: Visual identity, artist press kits, content alignment
Public Relations & Media
Magazine and Blog Features: Placement in EDM-focused publications and interviews
Editorial Campaigns: Targeted press outreach for release promotion
Influencer Collaborations: Partnerships with tastemakers, curators, and micro-influencers
Strategic Consulting
Release Strategy: Timeline development, audience segmentation, positioning
Analytics and Insights: Performance tracking, audience analysis, campaign refinement
Who We Work With
Our clients include:
Independent artists building their first fanbase
Touring DJs seeking sustained online engagement
Labels and management teams requiring promotional support
Brands entering the electronic music space
We work across all subgenres of electronic music, including house, techno, drum and bass, trance, dubstep, future bass, and more.
Why EDM ARMY?
The name reflects our philosophy: music is a collective force. We are building a global network of artists, fans, and professionals united by a shared vision—advancing electronic music and the creators behind it.
When you work with EDM ARMY, you gain a committed partner who understands your sound, your audience, and the challenges of standing out in a saturated market. We don’t just launch campaigns; we build careers.
Our Values
Artist-Centered: Every strategy is built around your goals and creative identity
Integrity-Driven: No bots, no shortcuts, no artificial engagement
Results-Oriented: Transparent performance tracking and growth accountability
Community-Focused: We promote real connections between artists and fans
Genre-Specialized: We live and work within the electronic music scene
Meet the Team
Founder & Director
With over a decade of experience in the electronic music industry, our founder has led campaigns for artists across Europe, North America, and Asia. From independent projects to major festival acts, their work combines industry insight with digital innovation.
Social Media Lead
A specialist in audience engagement and content strategy, our social media lead helps artists stand out in the highly competitive Instagram landscape with scalable and sustainable growth models.
PR & Editorial Manager
With a background in music journalism, our PR manager brings strong relationships with media outlets and editors to secure meaningful coverage that enhances your credibility and reach.
Let’s Build Together
Whether you are preparing for a major release, launching your brand, or looking to take your career to the next level, EDM ARMY is ready to support your growth. We offer full-service support and custom campaign packages to match your goals and budget.
Contact us today to learn more about how we can help your music reach the audience it deserves.
Email: contact@edmarmy.com
